Video marketing is a great way to get your message out to your
prospects, leads and customers. Internet users like the aspect of
multimedia in video and search engines like them, well, because people
like them. YouTube is the biggest video sharing site so if you're doing
any form of video marketing, you must have a YouTube channel. Here are
some tips to get more hits to your YouTube videos.
Do the proper
keyword research. Search engines look for content. If your videos don't
have a relatable title or description, chances are they may not be found
or if they are found, they won't be seen. Create a good title from your
keyword research and then write a nice description with related
keywords. No spam!
Use social book marking services such as Digg
or StumbleUpon. These sites are popular places for you to bookmark your
content whether it's a blog, video or other type of online real-estate.
The more users that like your content, the higher your video will get in
the rankings creating more hits. I would do a search for the top book
marking sites for 2011 to find the most visited sites.
Market your
videos using article marketing. I see a lot of internet marketers
marketing their blogs using articles but most don't understand is that
sites like You tube are already seen by the search engines as authority
sites so it's much easier to create links to videos and get them ranked
in the search engines than it is to rank a relatively new blog. That's
not to say you shouldn't be marketing your blog, it's important to get
your content ranked as well but if you're not marketing your videos I
would have to say that you're losing valuable search engine traffic.
Create
valuable videos. No one is going to share your video if it lacks
substance. If you're in the network marketing niche, educate people on
how they can get more leads for their business or how they can get more
traffic to their website. If you sell pottery, give people tips and
other information on pottery. Doing this will increase the possibility
of your videos getting shared and even going viral.
Video
marketing is one of the most powerful forms of internet marketing and if
done correctly and consistently, you can receive more hits to your
videos and more traffic to your website.
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